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Closing The Gender Gap in the Tech Industry

Take a look around at your office space right now and do a quick count of men vs. women. I know that in my current work space, around 90% of people are men. By no means is this another “men vs. women” post. According to the National Centre for Women and Information Technology, 26% of professional computing occupations in the U.S workforce are held by women and even more alarmingly, women only gain one in twenty new STEM jobs, versus men, who are one in four. Outlined in The Industry Gender Gap Report, it is made clear that “If current industry gender gap trends persist and labour market transformation towards new and emerging roles in computer, technology and engineering-related fields continues to outpace the rate at which women are currently entering those types of jobs, women are at risk of losing out on tomorrow’s best job opportunities”.


At this stage, the numbers are alarming, in that they show women as having minimal influence over helping shape the technology industry and so, change is imperative. However change can only come given the right emphasis on diversity and inclusion in the workforce and the promotion of the correct culture.

One key way is to increase awareness, especially in young girls, from their school days. In an article written by Susan Wokcicki, employee of Google, she talks about her passion about women in technology and how that has related to her family life. Susan says that they had one family computer in the house, which her son ‘conquered’ and consequently, her daughter, being unable to access it, was left to find another hobby.

The same happening in schools across America. Girls are taught that being in the computer or technology industry is an isolated profession, perhaps not lending well to a work-life balance.

In order for jobs and employment rate of women to rise, girls should be taught from an early age as to the impact they can have and change they can affect in the tech industry. Technology is revolutionizing almost every part of our life at an unprecedented pace. Yet today, women hold only 26 percent of all tech jobs.

Check out this video trailer of Lesley Chilcott, who is creating a new documentary about the role girls can play in technology. Let it not be about boys versus girls, but rather, using technology to solve a problem in society.

Map My Customers February 2017 Update: Enhanced Routing, Redesigned Groups & More!

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Map My Customers February 2017 Update: Enhanced Routing, Redesigned Groups & More!

Hey, Mappers!

We’ve been hard at work providing you with new features & redesigning our iOS app. We’ve also created a new auto self-guided demo system that will walk you through the features on Map My Customers you want to learn about. Click here to check it out. It can be used to learn more about our features or to train a new team member.

Check out these great new features:

Allocate Time to Each Stop on a Route

Web Only

With this update, you can set how much time you want to spend at each stop on your route.

The Challenges Of Being A Salesman

The Challenges Of Being A Salesman

Hung-up phone calls. Expletives being shouted at you (about you) in your ear. People doubting your true intentions when you’re talking to them (face it, you probably have that tone of voice that, although likely well-intentioned, does not come off great). These are just 3 of the various reactions prospects & existing customers have when they talk to a salesperson. Why? You’re selling a product you truly believe in and believe that it would help them, right? Is it your fault that some sleazy salesman snaked this person out of their money not too long ago?

Map My Customers January 2017 Update: Edit Contact List, View Calendar Reminders and More!

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Map My Customers January 2017 Update: Edit Contact List, View Calendar Reminders and More!

Happy New Year, Mappers!

We hope that all of you were able to enjoy the holiday season and spend quality time with family and loved ones.

We’ve been hard at work to provide you with the following new features:

Edit Customer From The Contact List

Web Only

Now, you can go to the All Contacts list and check off on all of the contacts you want to edit > Edit at the bottom of the screen and then be able to add the checked off customers to a group(s), change their colors or add them to a particular route.

December Update: Send Push Notifications, Company Name On Pin, Additional Lead Stages & More!

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December Update: Send Push Notifications, Company Name On Pin, Additional Lead Stages & More!

Hey Mappers!

Thanks for stopping by. We’ve got a great new set of features for you to check out. Please, let us know if you have questions about any of them.

Communicate Directly With Your Rep

Web, iOS and Android

Want to alert your team member when you assign him or her a pin? With our new feature, you can send a push notification to do just this. Just go to the Teams page and look for the team member who you want to message and click the the “Message” option and send your push notification.

November Update: Outlook Integration, Google Calendar Sync, Auto Reminders, Weekly Sales Report + More!

November Update: Outlook Integration, Google Calendar Sync, Auto Reminders, Weekly Sales Report + More!

So many updates! Let’s just get to business:

Outlook Integration

Available on Web for Windows computers

You can now sync your contacts directly from Outlook to our app! Check out the “How To” guide on integrating your contacts from Outlook.

No More Double Entry – Sync Reminders To Google Calendar

Available on Web

Want to connect all of your Map My Customers reminders and follow-ups to your Google Calendar? You can now sync directly from the “Reminders” section of Map My Customers (under Mapping). This will sync all of your reminders to your Google Calendar at once.

Outlook Integration Guide – Map My Customers

Outlook Integration Guide – Map My Customers

Many of you have been requesting we integrate with Outlook. Today, we have delivered. We’re very happy to announce that Map My Customers can now sync directly with your Outlook contacts. To get started, follow the steps detailed in this article.

How To Get Started With Your Outlook Integration

If you’re on a 64-bit machine, download the setup files here:

https://www.mapmycustomers.me/outlook/outlook-setup.zip

If you’re on a 32-bit machine, download the setup files here:
https://www.mapmycustomers.me/outlook/outlook-setup-x86.zip

The folder consists of two files:
1) mmcoutlookx64/84 and
2) setup.exe

Install the setup.exe file and follow the screenshots below.

Map My Customers Update (Mid-July): New Features & 50% Off Promotion

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Map My Customers Update (Mid-July): New Features & 50% Off Promotion

While many people have been enjoying the awesome new Pokemon Go game (we even talked about how Pokemon can help your business), our team has been working hard adding new features for to make your life easier! We have also decided that from July 12th-13th, all of our subscription packages will be 50% off for new subscribers.

You may be enticed to sign up for one of these packages after checking out our brand new features below!

Choose The Size And Shape Of Your Marker

Web, Android, iOS

You can now go to My Account and change the pin size and shape.

Map My Customers Update: Heat Maps & Circle Maps

Map My Customers Update: Heat Maps & Circle Maps

We have a couple of exciting updates to share with you this week that we believe will help you visualize your customers and leads even better than before.

Visualize The Density Of Your Leads Or Customers

Web & iOS

On web and on iOS now you can view heat map visualizations of your entire customer base. Just tap the tiny flame icon in the top right of any map page on the web or bottom left on iOS.

Customer Lead Heat Map On Website
Heat Map On iPhone/iPad

Find Out Where Your Biggest Sales Opportunities Are Located

Web, Android & iOS

On web, now you can get a better look at how your leads are distributed both spatially and quantitatively.

Access Map My Customers Offline!

Access Map My Customers Offline!

Originally posted on December 30th, 2015

Our latest large improvement to the platform is the use of our iOS app in offline situations. This is very important as a lot of our users roam around in rural areas on a daily basis and need to be able to see their pins (as well as add notes and edit them) as they visit customers. Being able to sync these changes back up to the cloud once they come into internet connectivity again is therefore not only ideal, but necessary. Luckily, now you have the power to do all of these things on the Map My Customer iOS app for iPhone and iPad.